6/30/2011 ~ 2 min read

A Reaction


I was asked to set up a calendar for an organization. I was given helpful instructions that were followed and something went wrong. That seems to happen with software from time to time and more often than that. There was follow up that triggered the ‘lizard reaction?’ (I think thats how it was described). When you tell someone that all is not correct in the way that they are sharing do not tell them “or else … I’ll know that you haven’t done this.” What started out as a glitch in software has now become pseudo-personal because of my reaction to the suggestion. Nothing serious, I’m sure the person who was trying to help meant well. But the fact remains, information was exchanged and impressions were made. My reaction is to go through the steps again, make sure that the calendar is set up as was asked and then forget about it. In these days of websites (I have one) google, (I’m on there) and other social media channels What I’m doing is pretty easy to find out if you really want to. It is easy for me to see how important communication channels from an organization are because simple language in somehting like a EULA like “If you don’t register this product or purchase it legally, we will know.” may have something to do with the consumer reaction that leads to indifference and lack of brand loyalty. However, this breaks down for companies like Netflix and Apple.


Headshot of Matthew Hippely

Hi, I’m Matthew. I live in Ventura County, and spend my time thinking about systems, software, and how things evolve over time.

You can find me on GitHub, LinkedIn, or read more about me here.