- Speed up the process
- Simplify the process
- Save the consumer money on both ends with technology
- Explain the process and where consumer is in it with graphic / visual UI
- Educate for best industry practices at each stage
- Protect consumer from them self
- Give consumer tools to tweak process to their individual needs
- Give consumer communication and channels that they can use as feedback for a better transaction
- Make tools transparent to consumer
- Package the entire transaction into an archivable data driven application
12/29/2014 ~ 1 min read